Fostering a strong company culture and engaging with the communities you operate in are crucial to business success. One effective way to achieve these goals is by engaging your employees in community giving through structured corporate philanthropy. Not only does it save on recruitment time and money, but it also boosts productivity and strengthens your business culture. Let’s look at how corporate philanthropy and payroll giving works.
What Corporate Philanthropy Looks Like in Practice
Philanthropy isn't just reserved for corporate giants like Flight Centre, Atlassian, Canva, NAB, and Hall & Wilcox. These companies are leading the way by involving their employees in their Giving Funds, and you can too!
Companies today are embracing an expansive view of corporate philanthropy , investing in employee volunteer programs, climate action initiatives, social micro-actions, Diversity, Equity & Inclusion (DEI) initiatives, and more. This marked shift is reshaping the corporate philanthropy landscape, making it more dynamic and inclusive.
Corporate Philanthropy in Action: HEVEN Group
Discover the inspirational path Kristin and Mena Mikhail of the HEVEN Group took to establish their family giving fund with the Be BlueRock Foundation, guided by BlueRock’s philanthropy consultants.
“We established a Giving Fund for our company and family because we not only wanted to be intentional about how we made money, but also how we gave it away. BlueRock brought this philanthropic vision of ours to life.” - Mena Mikhail, MD and Founder of Heven Group.
BlueRock Giving Fund Case Study
At BlueRock, we’re lucky to have 80 generous employees opting into payroll giving. We asked them why they choose to donate part of their salary to the Be BlueRock Foundation , raising over $30,000 a year for our Giving Fund. Here are the common themes:
- It’s an easy way to contribute.
- It helps give back to important causes.
- It supports the Be BlueRock Foundation's vision.
- It’s an alternative to volunteering.
- They believe in what the Be BlueRock Foundation is doing.
How Your Business Can Get Involved in Corporate Philanthropy
Starting a community giving program in your business is simpler than you might think, especially through the Be BlueRock Foundation's Sub-Fund structure and Philanthropy Service. You can learn more about how it all works in our Philanthropy Toolkit.
Once your business has established its sub-fund, these are the steps to engage your employees.
- Engage your people to help name your Giving Fund.
- Encourage employees to opt-in to payroll giving.
- Survey employees around the cause areas and charities they wish the business's giving fund to support.
What BlueRock’s Corporate Philanthropy Service Does
Our streamlined process ensures that the hard parts are taken care of, leaving you free to focus on encouraging employee engagement and giving back to your communities through giving.
Our philanthropy consultants and payroll experts take care of:
- Setting up payroll giving processes for your business.
- Managing the philanthropic structure, investment, compliance, and charity due diligence, with the help of the Be BlueRock Foundation.
- The Be BlueRock Foundation manages the annual charity distributions for your business.
Talk to BlueRock’s Corporate Philanthropy Consultants about Doing Business for Good
To learn more about how we can help you start your own Giving Fund and engage your employees in philanthropy, check out our philanthropy consulting services. When you’re ready to embrace the power of giving and transform your business culture, reach out to our team via the form below.
